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BORBET AT THE TIRE COLOGNE 2024

FOCUS ON WHEEL INNOVATIONS AND TECHNOLOGIES.

As a global manufacturer of light alloy wheels, BORBET will once again be exhibiting at the leading platform for the global tyre and wheel industry in 2024. At THE TIRE COLOGNE trade fair, the 140 square metre BORBET stand will focus on new wheel designs that represent a novelty in the product range and set new technological standards.

BORBET is actively shaping pioneering solutions for the vehicles of tomorrow. This is also demonstrated by the presentation of innovations in the area of surface finishing as well as a cooperation in the area of sustainability and secondary aluminium. A joint project between leading companies and research institutes is examining how sustainable the aluminium wheel of the future can be. It combines technical, economic and environmental aspects as well as the requirements of different drive systems.

These valuable insights and other innovations await you from 4 to 6 June 2024 at the BORBET stand D30/E31 in hall 8.1.

FURTHER NEWS

BORBET AT THE TIRE COLOGNE 2024

At THE TIRE COLOGNE trade fair, the 140 square metre BORBET stand will focus on new wheel designs that represent a novelty in the product range and set new technological standards.

BURKHARD PLETT IS THE NEW CEO AT BORBET.

Burkhard Plett has been the new CEO at BORBET since February 1, 2024. Mr. Plett has many years of experience in the international automotive and aluminium industry and already worked successfully at BORBET from 2011 to 2020, most recently as Managing Director Sales OEM at BORBET GmbH.

BORBET THÜRINGEN IS HIDDEN CHAMPION

BORBET Thüringen GmbH has been recognised as a Hidden Champion in the automotive sector by the state of Thuringia.
The recognition represents a very special milestone on the company's 20th anniversary in 2023.

read more ➔

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