VISION & VALUES

OUR VISION 

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Ours is to shape and optimize the mobility of tomorrow. Through innovative technologies and appealing design, we strive to be the world leader in the production of high-quality alloy wheels. Our goal is not only to meet our customers' expectations, but to exceed them by offering products of outstanding quality and aesthetics. We focus on continuous research and development to keep our finger on the pulse of the changing automotive industry and create sustainable, future-oriented solutions. In doing so, we attach great importance to the highest standards in terms of environmental compatibility and social responsibility. Our light alloy wheels are not only an expression of technology and style, but also a contribution to shaping a sustainable and progressive world of mobility.

BORBET FACTS

Experience in metal processing in years >
BORBET is managed in generation
Memberships in associations/associations >

OUR VALUES

Our success is rooted in a spiritual attitude - in values that have accompanied the family business since it was founded: Quality, innovation, flexibility in the matter. Modesty, reliability, fairness in our dealings.
heimatverbunden
CLOSE TO HOME

We focus on commitments in the regions where our sites are located, including in the social and sporting fields.
Uebermorgen
THINKING ABOUT THE DAY AFTER TOMORROW
Sustainable action is an integral part of BORBET's corporate philosophy, which manifests itself in its commitment to environmentally friendly products, the well-being of its employees and the promotion of the local region.
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CREATE TRUST
Partnership-based cooperation and fairness in our dealings with customers, suppliers and employees. The BORBET Code of Conduct as a living corporate culture.
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IDENTIFICATION WITH OUR PRODUCTS
Light alloy wheels are more than just our business. They are our passion that drives us every day.
einer für alle
ONE FOR ALL AND ALL FOR ONE.
Collegial behavior and strong cohesion not only characterize each individual BORBET location, but also form the foundation of our shared corporate culture.Collegial behavior and strong cohesion not only characterize each individual BORBET location, but also form the foundation of our shared corporate culture.
Familienunternehmen
FAMILY BUSINESS
Trust that pays off: low fluctuation, excellent training company and long-term employment relationships.

"Traditional company and international automotive player. We are both and live both."
flache Hierarchien
FLAT HIERARCHIES
Short decision-making processes and a high degree of flexibility characterize the way we work at BORBET, enabling quick adjustments and promoting effective collaboration. We also offer comprehensive training opportunities, creating the best conditions for individual development and promotion prospects.